News

Wedding Season Isn't the Only Thing Winding Down... August 12 2015, 0 Comments

Wedding season isn’t the only thing winding down this time of year—so is the optimum patience for scratched up, ugly flooring that used to be as gorgeous as a summer bride-to-be. But you don’t have to turn into something that resembles a bridezilla if you’re dealing with scuffed up hardwood floors. There is a one-of-a-kind solution on the market that will make your floors—and your life—wonderfully blushing bride blissful again! 

Scratch Concealer by WearMax is the only solution on the market that works to get rid of unsightly abrasions in your hardwood floors brought on inevitably by the wear and tear of time. Not only will Scratch Concealer restore your hardwood floors back to their original brilliance, but using this miracle product is easier than picking out the perfect wedding dress. With a few simple drops to your floor’s scratch marks, stand back and watch as the marks disappear in mere hours. Famously known as “finish in a bottle”, Scratch Concealer by WearMax will transform your home back into the complete masterpiece is was when you first laid down those gorgeous hardwood floors to begin with. The happiness of wedding season dwindling doesn’t have to slow down in your own life. Grab a bottle of Scratch Concealer today to keep that bliss alive and well through to next wedding season!


Your Summer Favorite! August 05 2015, 0 Comments

Summer is coming to an end, but that doesn’t mean you have to be bummed out! Take advantage of the last weeks of the sunshine season and transform your yucky, worn hardwood floors into something as magical as summertime! It doesn’t matter if your floors are scratched up with a year’s worth of time or twenty year’s worth, because with Scratch Concealer by WearMax, that wear and tear of time can be erased in mere hours. 

Scratch Concealer is a revolutionary product that is the only one on the market today that really works in the fight against nasty abrasions in otherwise beautiful hardwood flooring. With Scratch Concealer, you can get your hands on a true favorite find of the summer season with its ability to restore your floors back to their true, natural beauty. Sound like it’s too good to be true? It’s not! In fact, this “finish in a bottle” couldn’t have an easier process to working its hardwood floor miracles! Simply apply the product to the bad areas of your flooring, let it dry naturally, and voila! In just a short amount of time, you’ll be looking at floors that seem brand new! So what are you waiting for? Purchase your own bottle of Scratch Concealer before summer is gone!


WearMax Reports 10X Sales Growth on Amazon Prime Day July 30 2015, 0 Comments

WESTON, Wis. – July 30, 2015 WearMax.com, maker of the WearMax Scratch Concealer for the repair of scratches on hardwood floors, reported today that it experienced a 10X increase in sales during the recent Amazon Prime Day event. WearMax Scratch Concealer is the first-ever solution to erase white line scratches that occur in hardwood without requirement the replacement or re-finishing of the flooring.

“We had strong uptake with this product before Prime Day, but we were just blown away by the response – Ten times the sales volume came from the event,” said Tryggvi Magnusson, CEO of From The Forest, which manufactures WearMax. “These results endorse our value proposition: No matter how careful you are with hardwood flooring, there will be scratches.”

Over 60 Million American homes have hardwood flooring. All of them have scratches. Most hardwood scratch remedies are topical applications that simply wash away after the first cleaning. WearMax Scratch Concealer actually cures and bonds with the flooring finish permanently when exposed to the ambient light. WearMax utilizes a proprietary blend of advanced, water resistant, ambient light-cured ingredients to conceal scratches on hardwood flooring. 

Prime Day was Amazon’s global shopping event that took place on July 15, 2015. The event offered more deals than “Black Friday,” exclusively for Amazon Prime members.


It's a No Brainer! July 29 2015, 0 Comments

Your home is where your heart is, so what happens when your once gorgeous hardwood floors turn into a mess of scratches and white marks brought on by unsightly abrasions? Just because school is not in session doesn’t mean you have to overstretch your thinking cap to figure out a great solution to this problem. With Scratch Concealer by WearMax, ridding your flooring of ugly scratches is a complete no brainer! And you can do it at the fraction of the cost of other products on the market that don’t work! 

Scratch Concealer by WearMax uses patent pending technology that is one of a kind in its miraculous results on reversing the signs of wear and tear on hardwood flooring. With a simple process that consists of spraying the bad area and letting it dry for a few hours, you will be absolutely astounded at just how beautiful your hardwood floors can look. In fact, your flooring might be even more brilliant after a dose of Scratch Concealer than when they were brand new! 

So quit trying to rack your mind for the best solution! Grabbing a bottle of Scratch Concealer by WearMax is THE no brainer way to have beautiful hardwood flooring forever! 


Happy Hardwood. Happy Wallet. July 22 2015, 0 Comments

Abrasions are an inevitable occurrence on hardwood flooring due to the wear and tear of time. You might think this is something you just have to live with due to the solutions available being too expensive. But there is an amazing product out on the market that is both the best at what it does, and easy on your finances. With WearMax’s Scratch Concealer, you can restore your hardwood floors back to their natural beauty at a fraction of the cost! This means you get both a happy hardwood flooring and a happy wallet all in one. 

Scratch Concealer by WearMax is a miraculous solution that transforms your scuffed up hardwood floors while being easily affordable. What’s better is that Scratch Concealer is so cost effective that you can always keep some on hand for any new scratches that appear on your flooring. That means you’ll forever have a solution that works and that doesn’t break the bank! 

And not only is Scratch Concealer easy on your wallet, but it’s also easy to use and works super fast to get the job done. Apply WearMax’s Scratch Concealer on your worst flooring scratch marks, let it dry naturally for just a few hours, and then let yourself do a happy dance at how quickly your floors look brand new once more!


Rehab: Fix It, Don’t Knix It July 15 2015, 0 Comments

Hardwood floors are a beautiful addition to any home, but the wear and tear of time can make you feel like giving up on the hope that your floors can stay beautiful forever. But rest assured, this does not have to be the case! Your wooden floors just need a little intervention to brighten them up back to life once again! Don’t give up on hardwood flooring all together—instead, get ready for rehab in a bottle that gives you the chance to fix the ugly abrasions on your flooring, not knix it completely! 

Please meet the awesome and miraculous solution: Scratch Concealer from WearMax. This magic elixir prevents you having to replace the wooden planks in your flooring when wear and tear befall upon them. Scratch Concealer by WearMax completely eliminates white marks left behind by abrasions, reducing the overall appearance of nasty scratches on your floor. With Scratch Concealer, you can cure your hardwood of any unsightly wear and tear and make it look as if it were brand new all over again! 

Not only does Scratch give you incredible results, but it is also a seamlessly easy system to use. With just a couple of drops on your hardwood flooring problem spots, you can see those marks disappear in mere hours—and without leaving behind any gross residue. WearMax Scratch Concealer gives you the ultimate rehabilitation for dingy flooring and gives it brand new life. Out of everything in your home, hardwood floors are the one thing that you don’t want to give up on, as they truly give your home its own gorgeous personality. So what are you waiting for? Grab a bottle of Scratch Concealer by WearMax today and fix those floors with a little does of TLC! 


Be a Scratch Player July 08 2015, 0 Comments

With the sunshine of summer comes beautiful days for spending relaxing time out on the golf course, but there is one prime distraction that can keep your tee-off from being successful. Hardwood flooring makes any home look exquisite and beautiful, so when the inevitable wear and tear of time bring on white marks and scratches to those floors, it can be really disheartening. You may feel as though you have to completely give up on having scratch-free flooring, but this is simply not true. Scratch Concealer by WearMax is the only remedy on the market that can give your floors life again, and you’ll not only be absolutely amazed at the results, but your golf game will no longer be suffering! 

WearMax Scratch Concealer is at the top of its game for reducing the appearance of scratches on hardwood flooring, and the amazing results are quick and easy to obtain. With a few drops and a few hours of dry time, your floors will look fresh and bright in no time. Scratch Concealer is so effective that you’d be crazy not to have some on hand at all times to apply on any abrasions that pop up on your flooring. Scratch Concealer by WearMax takes away the white marks brought on by unsightly abrasions and at the same time, gives your flooring a gorgeous shine that compliments your home brilliantly. 

Knowing how miraculous Scratch Concealer can be, how can you not be a Scratch player? Grab yourself a bottle (or three!) to get those floors looking spotless again so that you can free up time for ultimate relaxation on the golf course. No one should have to stress about their hardwood floors again when there is such an awesome solution out there in WearMax’s Scratch Concealer. 


Let Freedom Ring This Fourth of July Weekend! July 01 2015, 0 Comments

The 4th of July holiday is all about freedom, and you know what feels opposite of free? Looking down at the hardwood floors in your home and seeing their once beautiful look trapped by unsightly scratches. The wear and tear of time brings unavoidable abrasions to any hardwood flooring, but you don’t have to say goodbye to gorgeous hardwood floors. There is a one-of-a-kind solution on the market that can free your floors from scuffs and make them brand new again. Scratch Concealer by WearMax is a product that can have your floors looking bright and beautiful once again in no time, so kick back and enjoy your upcoming 4th of July holiday weekend and truly let freedom ring! 

WearMax’s Scratch Concealer is the only product on the market that works and you’ll be absolutely stunned and delighted by the near-miraculous results once you get this stuff on your floors. Not only does Scratch Concealer work, but it makes your floors gleam, earning it the nickname “finish in a bottle”. It’s affordable, it’s easy to use, and the results are quick. See a scratch or abrasion on your hardwood floor? Don’t let it ruin your holiday weekend! Grab a bottle of Scratch Concealer and simply apply to the abrasion, let it dry, and look back in just a few hours to see that scratch completely gone. 

WearMax is the only brand that has an advanced product that truly works to diminish the signs of wear and tear on your hardwood floor. When you have a bottle of Scratch Concealer on hand, you’ll never be stressed or worried about a little (or big) scuff on your hardwood flooring again. You can make your floors shine like fireworks right now, so what are you waiting for? Get your hands on Scratch Concealer and reverse the test of time on your floors.


Get Hooked on Scratch Concealer June 24 2015, 0 Comments

It’s that time of year again when the weather is beautiful and warm, making it perfect to be out on the water with a fishing pole in hand. Every fisherman loves to get his catch of the day, but nothing spoils the happy mood faster than when that fisherman comes home to wood floors that look like they’ve had fishing hooks dragged across them. But hardwood flooring doesn’t have to fall victim to the wear and tear damages of time. In fact, the catch of the season this year doesn’t have to ring in as a bass or a trout—it can be the miraculous solution to your hardwood flooring problem, Scratch Concealer by WearMax! 

Whether it’s from the bottom of a shoe, doggie claws, or moving around furniture, scratches and abrasions on hardwood flooring are an inevitable occurrence. But it’s not something that you have to live with! Grab up a bottle of Scratch Concealer by WearMax—otherwise known as “finish in a bottle”—and give your floors some love. Apply this miraculous fix on your roughed up patches of flooring, let it naturally dry, and voila! In just a few hours, your floors will look bright and brand new and full of life once again. 

Scratch Concealer by WearMax uses advanced technology to make your hardwood floors absolutely gleam with beauty and it’s the only product on the market that truly works. Don’t cause yourself distracting stress while out on the lake looking for the next big catch. Let WearMax’s Scratch Concealer be that big catch of the summer that transforms your floors into good as new. 


Make Your Dad a Superhero This Father's Day! June 17 2015, 0 Comments

Hardwood floors are a beautiful main aesthetic to any home, so when the impossible to avoid flare ups of scratches and abrasions appear over time, it can be disheartening. It can feel inevitable that these scratches are there to stay, but there is an amazing product on the market that actually reverses these ugly marks! Scratch Concealer by WearMax is the only solution that works and the results are all but miraculous. Is your dad down in the dumps about the scuffs in his hardwood flooring? Well, you can turn him into a true superhero this Father’s Day by getting him a bottle of Scratch Concealer! 

This Father’s Day, you can give your dad the superhero power of saving the day and fixing his scratched up hardwood flooring completely! Arm him with a bottle of Scratch Concealer by WearMax and with just a few simple drops, watch the superhero magic happen! The ugly marks brought on by the wear and tear of time don’t have to be scars on hardwood floors. These scratches can be completely diminished by using Scratch Concealer. Otherwise known as “finish in a bottle”, WearMax’s Scratch Concealer goes on quick and dries naturally ultra-fast, making flooring look bright and brand new in just hours. 

Other products on the market make false promises in reversing the abrasion effects on hardwood floors, but Scratch Concealer is the only solution that really works. With one-of-a-kind advanced technology, WearMax is the only brand out there that offers a workable and affordable solution that performs miracles on flooring right in front of your very eyes. Every dad prides himself in keeping his home looking sharp and intact, so is there a more perfect gift than Scratch Concealer to help him do just that? Give your father a lightning speed solution this Father’s Day to get his floors looking as good as new once again.